Electric Massagers: The New Wave of Recovery in Sports Rehabilitation
Gone are the days when a good old-fashioned soak in an ice bath was the go-to remedy for post-workout muscle recovery. The sports rehabilitation market has seen a surge in electric massagers, and it’s not just the professionals who are taking notice. From athletes to your everyday gym-goer, these handy devices are becoming a staple in many recovery routines .
Why the Buzz Around Electric Massagers?
Electric massagers, also known as percussive massagers, use high-speed vibrations to penetrate deep into the muscle tissue. This not only helps in reducing muscle soreness but also improves blood circulation and flexibility. They are particularly popular among athletes and fitness enthusiasts who are looking for a quick and effective recovery solution after a rigorous workout .
Market Outlook: Electric Massagers on the Rise
The global electric massagers market is estimated to be worth around US$ 18,922.5 million in 2023 and is projected to reach US$ 41,455.1 million by 2033, growing at a CAGR of 8.1% . This growth can be attributed to the increasing health consciousness among individuals, the rising demand for self-care, and the adoption of technology in healthcare. The market is also being driven by the launch of new products with advanced features, such as lightweight designs and smart features like temperature control and motion control .
Key Players and Innovations
Leading companies in the electric massagers market are focusing on research and development to introduce innovative products. For instance, Osaki Massage Chair Inc. launched a new 3D massage chair with an L-Track rolling system designed with a Japanese massage style . Therabody, another key player, promotes its devices as advanced tools for mobile phone and computer users, emphasizing their pocket-friendly sizes for easy portability .
Consumer Behavior and Preferences
Consumers are increasingly opting for online platforms to purchase electric massagers due to the convenience and variety offered. The online retail segment is projected to grow rapidly at a CAGR of ~13.3% during the forecast period . Moreover, massage chairs are the most popular type of electric massager, holding a significant share of the market . Cordless battery types are also gaining traction due to their portability and ease of use .
Frequently Asked Questions
What are the benefits of electric massagers for sports recovery?
Electric massagers offer a variety of benefits for sports recovery, including reduced muscle soreness, improved circulation, and increased flexibility. They are particularly useful for athletes who need a quick and effective recovery solution after intense workouts .
What factors are driving the growth of the electric massagers market?
The growth of the electric massagers market can be attributed to the increasing health consciousness among individuals, the rising demand for self-care, and the adoption of technology in healthcare. Additionally, the launch of new products with advanced features is driving the market .
Which type of electric massager is most popular among consumers?
Massage chairs are the most popular type of electric massager, holding a significant share of the market. This is due to their wide range of applications and effectiveness in providing a full-body massage experience .
How does online retail impact the electric massagers market?
The online retail segment is projected to grow rapidly due to the convenience and variety it offers to consumers. E-commerce platforms provide a wide range of products with special discounts and prices, making it an attractive option for purchasing electric massagers .
What is the projected market value of electric massagers by 2033?
The market is estimated to reach US$ 41,455.1 million by 2033, indicating a promising future for the electric massagers market .